Our strategy addresses short-term opportunities and changes in our market sectors together with the big trends likely to affect us long term.
Our strategy has two main lines:
1. we partner with local companies, providing the financial resources while receiving local know-how.
2. We manage our businesses through property market cycles, adjusting key investment and development activities ahead of changing conditions to maximize returns and minimize risk.
Our strategy is designed to ensure we are a sustainable business through the market cycles and changing consumer demand, creating and protecting financial, physical and social value over the long term.
We act early in response to changes and trends in our markets. And we help lead our industry forward on critical long-term issues.
Our business strategy is supported by a strong sustainability program focused on creating jobs and opportunities, efficient use of natural resources, and sustainable design and innovation.
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